One off setup fee. A Google My Business account will allow you/us to include your business location on Google Maps, and on the right hand side of Google search results, which in turn will help with your search ranking.
What you should include when writing your website text
Help us to help you
Your desired keywords and phrases
This is an absolute must. Nobody knows your business as well as you. Put yourself in the shoes of your customers and think about the words and phrases they would be keying into Google when searching for a company providing what you offer. All these words and phrases need to be covered in your website, including your page titles and general site content. We advise including the strongest key words and phrases on your home page, normally as a summary of what you are about in a paragraph or bullet points.
We recommend a minimum of 300 words per page. The text should be well written and include some of your priority search terms.
Location specific keywords and phrases
Your location is vital. Including this alongside your services helps encourage new customers from your local and surrounding areas. For example, “ABC Company is a garden centre in Lasham, near Alton, Hampshire” or “ABC Company offer call out plumbing services to Basingstoke, Hampshire.” Please note: It can take up to six weeks for Google to read the text on your website and place you in search results. We cannot guarantee search results, as that will depend on what competition you have and the services you are offering.
For more guidance on writing your website content, please refer to our PDF here.
What we will do to help your website SEO
Our standard procedure
Meta titles, descriptions & alt text
Where suitable, we will include your specified key phrases into the webpage tags and image alt text. This text is not seen by the viewer but will be picked up by search engines as they scan your website for useful information. We will also submit the XML sitemap to Google.
Internal page linking
We recommend including internal links from one page of your website to another, where relevant. For example, if you have a page about your ‘Services’, you might consider allowing us to feature a link from that page to a ‘Testimonials’ or ‘Customer Reviews’ page. This helps your SEO.
External page links
Where possible and appropriate we can link to some external websites which are relevant to your company/industry. For example, if you are an accredited service provider, you could have a link to the main accrediting body’s website.
Social network links
If you have any social network accounts such as Facebook or Twitter, we will link to them from a common area on your website so they are easily accessible. Trip Advisor is also a useful tool if you are a restaurant or in the hospitality industry. Find out about our social media services here.
Want to make more of your SEO?
Please note, the above information is offered as a recommendation only. We are not an SEO agency, however we do optimise the site to help Google recognise it. SEO is a constantly changing and evolving process/practice, which is influenced by many varying factors. We cannot guarantee your site will reach the top of search engine results, nor can we guarantee how long it will stay in the same position.
Other services which may help with your website SEO
Explore one of the options below